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FIDELITY BANK PLC AND MASTERCARD PARTNERSHIP

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Olori Uwem

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Mar 18, 2024
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FIDELITY BANK PLC AND MASTERCARD PARTNERSHIP

1. Fidelity Bank Plc and Mastercard Partnership:
- Fidelity Bank has teamed up with Mastercard to launch a new product named "Fidelity Send."
- The initiative aims to improve cross-border payments and remittances in Nigeria.

2. Purpose of Fidelity Send:
- This product leverages Mastercard’s global network to facilitate near-real-time and cost-effective international transactions.
- It is designed to support financial inclusion by making outbound transactions faster and more accessible.

3. Economic Context:
- Cross-border remittances are crucial to Africa's economy, with Nigeria accounting for 38% of the $54 billion in remittances to Sub-Saharan Africa in 2023.
- Remittance flows to the region are expected to increase by 2.5% in 2024, highlighting the growing demand for efficient financial services.

4. Challenges in Cross-Border Payments:
- Limited banking infrastructure, high fees, and slow processing times have hindered the adoption of cross-border payments.
- The collaboration between Fidelity Bank and Mastercard aims to address these issues by offering a more reliable, transparent, and cost-effective solution.

5. Features of Fidelity Send:
- The product promises lower fees, no landing fees, wider management options, and guaranteed funds delivery.
- It aligns with the evolving needs of customers by providing a faster and seamless way of handling international funds.

6. Statements from Key Executives:
- Osita Ede, Divisional Head of Product Development at Fidelity Bank:
- Emphasized that the collaboration with Mastercard showcases Fidelity Bank's commitment to meeting customers' needs.
- Highlighted that Fidelity Send was created to enhance the international banking experience for their customers, including managing currency fluctuations.
- Folasade Femi-Lawal, Country Manager, West Africa, Mastercard:
- Stressed the importance of offering innovative solutions that provide more choice, security, and flexibility to Nigerians.
- Mentioned Mastercard's broader goal of bringing one billion individuals into the digital economy by 2025, with this partnership being part of that mission.

7. Broader Impact:
- The collaboration between Fidelity Bank and Mastercard is seen as a significant step towards improving access to cross-border payments in Nigeria.
- It supports Mastercard’s broader efforts to promote financial inclusion and connect more people to the digital economy.